“Actors Gong Yoo and Lee Dong-wook are together” SK N Move releases new advertising video for ‘ZIC’ in monotone colors

[M Today Reporter Choi Tae-in] We NMove has released a new advertising video expressing its sincerity to become an energy efficiency company (Energy Saving Company).

The new advertisement was created with the lubricant brand ZIC and We Nmove connected like a Möbius strip with a focus on energy efficiency. This is a method in which ZIC, which seeks to dominate the power efficiency market such as lubricants for electric vehicles and heat management beyond the existing engine oil market, and We NMove, the company that produces such ZIC, are constantly interlocking.

Actors Gong Yoo and Lee Dong-wook appeared as models representing ZIC and We NMove, exchanging natural, flowing conversations and clearly expressing the correlation between ZIC and We NMove.

After Gong Yoo said, “Korea’s No. 1 engine oil brand, improving the fuel efficiency of people who care about their cars, good job ZIC,”Lee Dong-wook continued, “SK Nmove, the company that makes ZIC, increases the driving range of electric vehicles by increasing their energy efficiency. It continues with “You’re amazing, We N Move.”

A total of 5 advertising videos have been released since the 5th, including a 30-second version and a 15-second version each covering ZIC and We NMove, and monotone colors were applied throughout the video to create a cinematic visual beauty. The advertising video can be viewed on We NMove’s official website and YouTube channel, and ZIC’s official website and YouTube channel. A color version will also be released in the future.

In December of last year, We NMove changed its name from We Lubricants to We NMove to expand its business area and promote future businesses and introduced a new identity as an energy efficiency company.

In the existing base oil and lubricant businesses, the focus is on increasing fuel efficiency by improving fuel efficiency, and in new businesses such as lubricants for electric vehicles and thermal management, the focus is on increasing electrical efficiency.

On the 5th, we announced our goal to lead the power efficiency market by expanding ZIC and providing all fluids related to power efficiency, which is the core of future energy. One of ZIC’s competitive advantages comes from YUBASE, the world’s No. 1 high-quality lubricant base oil with a 40% market share.

A We NMove official said, “We planned this advertisement to simultaneously announce the new company name and ZIC’s new business areas, such as lubricants for electric vehicles and thermal management,”and added, “SK NMove will leap forward as a future company through energy efficiency in the future energy market.””Ali plans to carry out various activities,” he said.