‘How did you happen to be the boss 3’ The truth that was almost buried in the hygiene controversy [N Focus]

(Seoul = News 1) Reporter Jang Ah-reum = The smell of people beyond the TV naturally warms my heart. ‘Somehow the Boss 3’ is an entertainment program that fills the living room with warmth every Thursday night. As the last business day was already disappointing, the affection shared between ‘Somehow President 3’ came as a sincere consolation to the viewers.

tvN ‘How did I become the president’ The series is considered one of the most successful seasonal entertainment shows. Actor Cha Tae-hyun and Jo In-seong’s supermarket business log showed that the highest viewership rating for season 1 was 6.4% (hereinafter based on Nielsen Korea’s nationwide pay-TV households), and the highest viewership rating for season 2 soared to 7.5%.

Season 3, which started at the end of October last year, also had a high probability of success even before it was broadcast. This time, they took on the challenge of operating a Korean mart located not in Korea but in Marina City, California, USA, and increased the scale once again, promising even more fun. In addition, news of the appearance of special guests was reported one after another, raising expectations even further.

In the beginning of the broadcast, the unveiled ‘Somehow the Boss 3’ gradually began to stand out as stars including Cha Tae-hyun and Jo In-seong went through their struggles and adaptations to the supermarket. As the mart stabilized and coordinated efforts were made to distribute appropriate roles, operation and response became more relaxed, and the chemistry with customers who came to the mart began to shine.

This Season 3 shed light on the various life stories of Korean Americans. Cha Tae-hyun and Jo In-seong also listened to the lives of those who have settled and lived in another country. The two actors communicated freely with people of all ages, from elderly first-generation immigrants to young guests, making them feel the deep affection unique to Koreans. Viewers who saw the friendly Korean community at the supermarket they ran also felt close and friendly to the unfamiliar Marina City.

The chemistry with the locals was another point to watch. Locals who visited the supermarket were amazed by the appearances of actors they had seen in K-dramas, and a Japanese couple who frequented the store recorded special moments by writing down their conversations with the stars. Also impressive were the unexpected encounters with a customer who had served in the military in Korea and his excellent Korean, a customer who said he attended a Korean language school, and Shakira, a one-day part-time worker who was fluent in Korean and helped the boss..

As each episode goes by, ‘the bosses’ Cha Tae-hyun, Jo In-seong, ‘Albaz’ The bond between Lim Joo-hwan, Yoon Kyung-ho, and Park Byeong-eun and their guests deepened even further. In the broadcast on the 17th, as the last business day approached, the customers were depicted expressing their feelings to them, which touched the viewers’ hearts. From the sight of guests giving letters or delivering gifts, I was able to realize once again that they shared their sincerity.

While entertainment shows that do business overseas focus on stars doing business successfully in the local market, ‘Somehow Boss 3’ wanted to feature neighbors and tell more of their stories. It showed the virtue of human-like entertainment. Episodes such as the images of stars trapped in kimbap hell, Yoon Kyung-ho and Park Byeong-eun’s sikhye expedition, and Kim Ah-joong and Park In-bee’s challenge of a new menu were interesting, but the production team mainly focused on the moments of meeting neighbors.

I was able to feel the sincerity and true nature of the stars in their humane ways toward their neighbors. The teamwork of Cha Tae-hyun and Jo In-seong, who approached their neighbors in a comfortable and friendly manner, Lim Joo-hwan, who quietly carried out his role, and Yoon Kyeong-ho and Park Byeong-eun, who were responsible for laughter with their unique wit, also stood out. Han Hyo-joo, Park Kyung-rim, Kim Ah-joong, Park Bo-young, and Park In-bee, who appeared as part-time workers, helped with communication, added vitality, and became strong supporters who got the job done quickly.

‘Somehow President 3’ was caught up in an unexpected hygiene controversy at the beginning of the broadcast. After the second episode aired, criticism intensified as it was pointed out that the actor did not wear a sanitary hat or mask. As selling kimbap was one of the main tasks of the supermarket, the process of packaging kimbap was given great importance, but it was difficult to avoid criticism for not paying more attention to hygiene.

Accordingly, the production team admitted that although they tried to strictly comply with local complex sanitary regulations and related laws, they missed some basic aspects. He added that since all filming has already been completed, there are no conditions in which viewers’ comments can be reflected, but he will try to make the viewers as uncomfortable as possible during editing.

It was an unfortunate controversy for ‘Somehow President 3’, but it went smoothly afterward due to the production team’s honest acknowledgment and appropriate response. Viewers also gave favorable reviews, sympathizing with the plan’s intention to challenge sales at Korean marts in the United States. This is thanks to the successful expansion of the season system by firmly focusing on the well-received elements that continued from Season 1 and Season 2. With Season 3’s highest viewership rating at 6.7%, more attention is being paid to how ‘Somehow, the President 3’, which is about to close its final season, will conclude with Koreans and whether it will reach its final conclusion.

aluemchang@news1.kr